This partnership marks a special milestone for Team Visma | Lease a Bike. After Wout van Aert, Jonas Vingegaard will become the second rider of the team to wear a personally customized helmet, emphasizing his distinctive status in professional cycling. The minimalist and modern design of the helmet symbolizes the natural connection between Jonas Vingegaard and Bygma. "It is a great honor to have Bygma as a personal and team partner," says Jonas Vingegaard. "Their support means a lot to me, and I’m excited about this unique collaboration. The helmet represents more than just a design—it’s a symbol of our shared values and heritage."

This renewed collaboration with Bygma introduces a fresh and innovative approach to partnerships in professional cycling. Jasper Saeijs, Chief Business Officer of Team Visma | Lease a Bike, adds: “We are always looking for new and creative partnership opportunities. We are incredibly proud that Bygma dares to take this step towards a customized helmet with us. It is a testament to Jonas’ roots and unique position in cycling. We are excited to see this unique partnership come to life on the road.”

Michael Madsen, CEO of Bygma, is proud to strengthen Bygma’s partnership with Team Visma | Lease a Bike and Jonas Vingegaard: “We are happy and proud to extend the collaboration with Team Visma | Lease a Bike. The focus on quality, credibility, and especially striving to be the best is shared by both parties. Jonas also embodies many of the values we cherish at Bygma—hard work, determination, and a commitment to excellence. His achievements inspire many, and we are excited to support him and Team Visma | Lease a Bike on their journey.”