Unlike a football team, a cycling team does not have its own stadium, packed with supporters. Fans can often only watch the race by once and with that, contact with the riders is over after a few minutes. Team Visma | Lease a Bike changes this. We do this by bringing people to the races themselves and giving them an exclusive insight. 'In this way, we also try to offer cycling fans a bit of that stadium feeling,' says Sam Vinck, New Business Manager at Team Visma | Lease a Bike.

Such a stadium feeling is one of the things you can enjoy on a hospitality day. But it doesn't stop there. "A hospitality day consists of a lot of elements. For example, the day starts with a warm welcome, after which the guests get an extensive preview from one of our team managers," Vinck clarifies. "Then we visit our food truck and equipment truck, where many interesting insights are shared."

Fun and fascinating, but above all, a cycling fan wants to feel and see the race itself. And that is where Team Visma | Lease a Bike wants to make a difference. "We visit the team presentation and the start with the guests, where everyone can take a photo with their favourite rider. Then our guests are taken by vans to different places along the course," Vinck explains. At those places, you have the opportunity to, among other things, indicate a water bottle yourself. That way, as a guest, you actually become part of Team Visma | Lease a Bike and contribute to our success. And anyone who thought the hospitality experience ended there is wrong. "At the end of the race, we gather at the finish line to get an exclusive insight into everything that happens at the finish line. Finally, we go to the team bus where we have an extensive after-party and where a glass of champagne is drunk if we win," says Vinck.

In recent years, Team Visma | Lease a Bike has achieved many successes, including two Tour de France victories in a row. Of course, this also produces some wonderful moments. "The stage where Pogacar cracked was a very special one," says Vinck. "The moment when you are together in the van with the guests and everyone experiences it so intensely together is just magical. You only know most of the guests for half a day, yet you feel the connection and that same passion. That's something you really have to experience for yourself and something I can recommend to everyone."

From sponsors and business partners to avid cycling fans, we offer everyone the opportunity to experience such a hospitality experience for themselves. Discover our packages in our shop and book your hospitality day at your favourite cycling race quickly, because gone = gone. "So see you soon in the race!", says Sam Vinck.